Wave of the Future – Video Fusion Wedding Photography and the Death of the Videographer

As a new feature for 2011, many professional photographers are now offering video as a part of their wedding photography services. This is designed to enhance the slide shows that they already produce for couples with video clips and voiceovers. This is called “video fusion”, and it is the wave of the future in wedding photography.

Most newer prosumer and professional digital SLR cameras are now coming equipped with video capabilities, so it only stands to reason that professional photographers are starting to incorporate video into their wedding packages. After all, when a priceless moment happens such as a special toast or a crazy first dance, all of the still images in the world can’t compare to the actual video footage complete with sound and movement! While we personally dabbled in it in 2010, we are now more heavily invested in it as a result of our recent trip to San Antonio for the 2011 Imaging USA photographer’s convention sponsored by the Professional Photographers of America (PPA). Imaging USA is one of the largest photography conventions in the nation, second only to the WPPI (Wedding and Portrait Photographers International) convention which is held at the MGM Grand in Las Vegas every year. These two conventions reveal the latest trends in the professional photography industry, as well as any new gear that is introduced by the major manufacturers for the upcoming year.

Both conventions are the places to be when a photographer wants to keep up with all of the new ideas and technology, and attendance is essential in order to stay ahead of the curve. This January, the talk of the town, so to speak, was all about video fusion photography. There were companies such as Triple Scoop Music which offers licensed music for sale to use in fusion slide shows and webmasters designing streamlined ways to upload and display these shows on web sites. There were companies that offered online services that can create slick Hollywood style fusion slide shows to post on social media networking sites such as Facebook and Twitter. From the Nikon and Canon ‘gear’ booths, to the album companies offering fusion slide shows embedded into the actual covers of their wedding albums, to the software companies offering the latest versions of professional video editing programs, rumors of the death of the traditional videographer was rampant. Although video fusion is not intended to replace traditional videography completely in the wedding industry, it sure will change the way a bride shops for these services. Video fusion is cheaper to produce, in that the same photographer who is documenting a wedding through still images can easily record video clips in the same camera during the wedding. This means that the expense of hiring a separate videography service is no longer needed if the couple would be satisfied with shorter video ‘clips’ of their wedding instead of a full featured film. The general consensus of opinion regarding this matter is that during these difficult economic times, brides are looking to trim expenses for the nonessential services while trying to find value in the services that they do buy. Video fusion accomplishes this goal. It certainly is a scary time for the traditional videographer, to be sure. Maybe the next trend will be that the professional videographer will begin to incorporate still images into his or her video services, much like the professional photographer has done with the incorporation video fusion into his or her still imagery. One caveat: neither professional photography nor professional videography is an easy skill to acquire. Both involve a steep learning curve. That being said, this video fusion trend is certainly challenging both industries to think outside the box. Coming up with innovative new ways to provide beautiful wedding memories to the bride and groom is the name of the game, so whatever methods professionals come up with to deliver those memories creatively is a good thing.

Hopefully professional videographers will remember one thing: when the switch to digital photography happened years ago, the same predictions about the ‘death of professional photography’ were prevalent. The industry has had its ups and downs along the way, but it is still thriving. In addition to the trade show aspect of the convention, which always results in thousands of photographers spending way too much money on the latest and greatest equipment, there were countless educational opportunities.

Atlantic Portrait Studios is a professional portrait studio. We specialize in weddings, seasonal family beach portraits, senior portraits, school & preschool photography, professional headshots, and special events such as birthday parties, graduations, and family reunions. We offer services such as selective colorization, sepia toned prints, bridal portrait retouching, HDR, and fusion HD video slideshows. We service the entire Eastern Shore of Delaware and Maryland, including Ocean City, MD, Fenwick Island, Bethany Beach, Dewey Beach, Rehoboth Beach, Lewes, DE, and the surrounding communities of Salisbury, Selbyville, Roxana, Millsboro, Georgetown, Seaford, Bishopville, Ocean Pines, and the Chesapeake Bay areas of Kent Island, Stevensville, St. Michael’s, Grasonville, Love Point, Easton, Cambridge, Chestertown, Centreville, and Denton. We are members of the Bethany Fenwick and Ocean City Chambers of Commerce, the Professional Photographers of America PPA, the Wedding and Portrait Professionals International WPPI, the Digital Wedding Forum, the National Association of Photoshop Professionals NAPP,

Photography and Videography

There are very professions that are initially adopted by people as a hobby. Photography is one of the profession that at first adopted by people as a hobby and later many people try to transform their hobby into a profession but interestingly photography offers you a lot of options to become a professional photographer today. In today’s era of science and technology, one can have number of choices to use to become a professional photographer. Usually people ask questions from professional photographers about the cameras and other devices to use so they can become a professional photographer.

Although, cameras and other devices do play a vital role in photography but it is a natural instinct of a person that makes him a professional photographer. Every one looks at the natural scenes such as flowers, rains, mountains, water falls, birds, animals and trees but not every one can see these beautiful creature of nature by a different angle by which a photographer can see. Unless you have that particular ability to see different things in a different angle, even your camera can’t help you to take pictures in a professional manner.

Knowledge, education and proper training to learn any profession is very necessary and it is the case with photography as well. The first step to becoming a photographer is to know the craft. That does not mean that a person who wants to be a professional photographer must enroll himself into an expensive photography class. This can be learned from good books on the subject but one has to be committed and this is the first condition not only to become a professional photographer but also for many other professions,

In photography or Videography profession, it is very essential to understand how exposure works, how to manually adjust camera settings to artistically get the best pictures possible. This also means that one must understand the concept that is known as depth of field. Depth of field is how much area and at what distance subjects in the image appear in focus. Some photos such as of landscapes have wide depths of field with every tree, every rock, every part of every subject in crisp focus and in other photographs such as in portraits, use narrower depths of fields.

It is important to note here that practice is the most essential part to become a professional photographer but practice should be perfect and just not a practice.